Tags: Quickbooks, ChatBots, AI Agents, Operations Management, FinOps, CRM Automation
Logistics Leaders Counter Labor Shortages, Tariffs With AI.


Overview + Our Approach
Freight Brokers and the Carrier Operators they work with operate in a high-pressure environment characterized by razor-thin margins and labor-intensive workflows.
"I'm always wearing multiple hats, everyday." Says one of our Intermodal clients based out of Chicago. "Obviously there's a shortage of folks driving trucks these days what they don't realize is how it's much worse for the support teams keeping it all moving."
Operations Managers are juggling daily tasks such as load tracking, expense approvals, appointment scheduling, and rate negotiations most often still being managed manually via phone and email, leading to inefficiencies and missed revenue opportunities. These challenges are exacerbated by outdated Transportation Management Systems (TMS) and fragmented data, which hinder real-time decision-making and strain broker-carrier relationships.
Tariffs, fluctuating fuel costs, and rising insurance premiums for high-risk or fragile freight further strain profit margins. For instance, recent tariffs have led to increased costs for components and materials, impacting the broader supply chain and increasing operational expenses.
Our Approach: Enmessara built AI voice agents to sit alongside their TMS system, auto-dialer, and email to handle the volume spike when operations teams are putting out fires elsewhere. Inbound/Outbound calls and emails can be triggered automatically or pushed to a manual operator to manually take action. All relevant information is synced to the TMS maintaining high-level data governance.
Seamless integration between TMS platforms and accounting software like QuickBooks is crucial for financial accuracy and efficiency. These integrations eliminate the need for manual data entry, reduce errors, and provide real-time financial reporting
Results
~4 hrs/day/operator saved by automating routine tasks like load tracking, review/approve expenses, even negotiate rates and forward contracts to a rep once they're free to take the next call. This automation reduces manual workload, minimizes errors, and allows staff to focus on strategic activities.
"Rescheduling load pickups/dropoffs can push back my day by hours, and these aren't renegotiated so it's not like I'm making any more money handling each and every one! Seeing that piece taken care of on the backend means I get to actually enjoy lunch"
Enhanced Decision Making:
AI systems can process vast amounts of data to provide real-time insights into market trends, carrier performance, and pricing strategies. Brokers can now make informed decisions quickly, improving service quality and profitability.
100% of calls answered on first ring = Improved Broker-Carrier Relationships
By automating communication and providing transparent, real-time information, AI tools foster trust and collaboration between brokers and carriers, leading to more sustainable and profitable partnerships.

